Strategy and business model development

The right strategy and a sustainable business model determine the success of the company for many years to come, setting priorities and ensuring sustainable competitive advantages. At the same time, to achieve the set goals, the strategy must be accompanied by a reliable management system and an effective organizational structure, the most important elements of which are business processes and performance management mechanisms.

We see our task as helping shareholders and company management to define long-term goals and a single strategic course to achieve them.

The development of a company’s strategy and business model allows shareholders and management to obtain a list of long-term targets, as well as determine ways to achieve them based on detailed justifications and calculations. The strategy indicates the main business areas, sets priorities, formulates key strategic initiatives for implementation and a specific action plan.
The development of an operating model is based on the company’s strategy. As part of this work, the optimal business structure is determined, the main and supporting processes are prescribed, and on their basis the optimal organizational structure is built with an indication of the target distribution of powers and responsibilities.
The development of a commercial strategy is aimed at increasing the efficiency of the sales and customer service function. The goal of the work is to increase profitability and sales volume, as well as select the most effective tools for implementing changes. Such developments include optimizing distribution, increasing pricing efficiency, reviewing the product portfolio and reducing the number of SKUs, improving the promotion and marketing system, etc.